#SocialPulse.me

Creativity Meets Conversion

Your brand deserves more than likes. I deliver strategy, visuals, and content that bring actual results — backed by data, not just vibes.

GET IN TOUCH

Hi, I’m Pallavi, but most people online know me as SOCIAL PULSE!

My journey into social media didn’t begin with a marketing degree; it began with curiosity… and a Canva login.

What began as an interest quickly turned into my Career. During an internship, I discovered how strategy meets storytelling, and that changed everything. From managing community pages to executing full-scale brand campaigns, I found my rhythm in crafting content that not only performs but also connects.

Over the past 3 years, I’ve built my voice as a Social Media Marketer, content designer, and brand storyteller helping businesses across industries connect, grow, and stay relevant through content that resonates.

✨ 3+ years in social media Marketing & content strategy.
🎯 Running Instagram & Meta campaigns that turn engagement into results.

📈 Created reels, carousels, and ad creatives with strong engagement.

🎨 Specialized in Canva design & AI-generated brand visuals.

🌍 Bringing life to brands in food, education, health, and consulting

Instagram
Linkedin

हर किसी का एक डिज़ाइनर दोस्त होता है…
और कभी-कभी वो डिज़ाइनर दोस्त मैं खुद बन जाती हूँ!

Instagram Growth & Strategy

Helping brands grow through reels, carousels, and content planning.
📲 Turning reels, carousels & stories into consistent growth engines.

Social Media Marketing

From ideas to execution, delivering scroll-stopping campaigns.
📆 From concepts to captions — campaigns that connect & convert.

Canva Design & Creative Strategy

Designing on-brand creatives with Canva & AI.
🎨 Quick, on-brand designs that tell stories & grab attention.

AI-Generated Content & Prompt Writing

Crafting content ideas and visuals using ChatGPT & AI tools.
⚡ Smart visuals & ideas powered by Hightech AI tools.

Brand Voice & Community Building

Creating a consistent brand voice while building real audience bonds.
💬 Building brand love through relatable content & daily engagement.

Food, Education & Consulting Niche

Experience that speaks your brand’s language.
🍱🎓 Crafted strategies that work for F&B, coaching & service brands.

My
Expertise

📈 My Growth Framework

Every brand is different — but the goal is always the same: Results that Matter

In all the accounts I’ve handled, I follow a four-part structure to ensure strategic and creative growth:

✅ The Project

Understanding the brand, its challenges, and target audience to define clear goals — whether it’s followers, leads, or engagement.

🛠️ The Execution

From visuals to captions, reels to ads — I handle end-to-end content creation and campaign execution using tools like Canva, ChatGPT, and Meta Ads Manager.

💡 The Concept

Crafting content themes, brand voice, and campaign hooks that speak directly to the audience — while keeping it relatable and scroll-worthy.

📊 The Results

I measure what matters: growth in followers, reach, engagement, lead volume, CPL, and ROAS — with real data to back every move.

How Do I Work

🟡 Step 1

Understanding Your Needs

I start with a quick call or message — to understand your goals, target audience, and platforms (store, website, or service page).

🟡 Step 2

Audit or Setup

If it’s SEO, I perform a complete audit. If it’s a new store or site, I structure the design, pages, and product hierarchy.

🟡 Step 3

Optimization & Execution

This is where the action begins — product optimization, meta setup, content fixes, SEO integrations, and design execution.

🟡 Step 4

Tracking & Improvements

Once live, I track performance via Search Console, analytics, or ad platforms. I fine-tune based on what’s working.

🟡 Step 5

Reporting & Scale

I share a simple, easy-to-read progress report and suggest the next growth steps — be it scaling SEO, adding ads, or new landing pages.

See what I’ve been building

Explore the portfolio

01 06

Graphics

Drive Traffic

AI Generated
AI Generated
AI Generated
Canva Generated

Accounts
I Managed

My Journey So Far

A quick scroll through my roles, milestones, and the work that shaped me.

Personal Info

Hey I am Pallavi, aka Social Pulse – From planning scroll-stopping content to launching high-converting ad campaigns, I’ve led the digital presence for edtech, healthcare, and design-based brands. With expertise in Meta Ads, Canva, and AI-powered visuals, I turn ideas into engaging brand stories — one post at a time.

Experience

Business Development Executive
DreamRight Tech Solutions Pvt Ltd
Junior Social Media Manager
FabLearner
Social Media Marketer
ABN Junction

Work Skills

  • Meta Ads Campaigns – Targeted lead gen & engagement ads

  • Canva Design – Scroll-stopping creatives & ad visuals

  • AI Image Generation – Prompt-based visual storytelling

  • Instagram Growth – Organic follower & reach strategies

  • Copywriting – Captions that connect & convert

  • Campaign Performance Tracking – Analyzing & optimizing

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PALLAVI | SOCIAL PULSE

Creative Social Media Marketer

Education

Indira Gandhi National Open University (IGNOU), Delhi
M.A. in Hindi Literature (2017 - 2019)
Delhi University, New Delhi
B.A Programme (Jul2014 - Aug2017)

Certificates

Social Pulse's Toolkit

  • Meta Ads Manager – for lead gen, reach, and engagement campaigns

  • Canva Pro – for high-impact social media & ad creatives

  • ChatGPT & Midjourney – for AI-powered content & image generation

  • Facebook Business Suite / Meta Business Manager – for scheduling and insights

  • Instagram Insights & Creator Studio – for growth tracking

  • Google Sheets / Docs – for content calendars and reports

  • Hashtag Research Tools – like Meta library, Flick, or RiteTag

  • Vista Social – for scheduling and managing social media content

SOCIAL Accounts I Managed

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Results

Overview

KPI

Day 0

After 6 Months

Meta Ads
ROAS & CPL

ROAS: 1.2, CPL: ₹250+

ROAS: 4+, CPL: ₹90

Creative CTR

0.8%

3.5%

Organic Follower Growth

+0 /month

+850 /month

Lead Generation

Avg. 5 leads/month

Avg. 90+ leads/month

CLIENTS Portfolio

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Satisfied Clients

Arena Vellore

Pallavi brought a fresh energy to our campaigns. From Meta Ads to creative strategy, her ideas clicked with our audience and drove meaningful leads.
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Charu

Ascent Transformation Ventures

Managing social media for a design institute isn’t easy — but Pallavi nailed it. Her content was always timely, engaging, and perfectly aligned with our voice.
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Sri vidhya

Arena Animations Salem

Our lead generation improved noticeably once Pallavi took over. She understood our audience and turned strategy into results.
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Iniyan

Astra

Pallavi understood the tone and trust required for a healthcare brand. Her creatives and campaigns consistently reflected professionalism and empathy.
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Sameer

If you're looking to elevate your brand’s social media presence

Let's connect!

Contact Me! 👇

    Socials

    Linkedin Instagram Huge-mail-01

    Email

    pallaviraghav0701@gmail.com

    Phone

    +91-8218900130

    Search Engine Optimization
    Social Media Management
    Website Designing
    Facebook Ads
    Google Ads
    Branding
    Search Engine Optimization
    Social Media Management
    Website Designing
    Facebook Ads
    Google Ads
    Branding